Flat-fee financial coaching for Guard and Reserve officers, pilots, and military families who are done being sold products instead of advice. If your last "financial review" ended with a Whole Life pitch — you deserve a different conversation. I'm an aviator with 18+ years of operational experience, a Board-Certified Health & Wellness Coach, and a CFP candidate. No AUM fees. No commissions. No products. Just a plan built around the life you actually want to live.
AUM fees. Whole Life commissions. "Free" plans that come with product sales. The advice that was supposed to serve you has a business model designed to extract money from you.
For military families — Guard and Reserve officers especially — this is doubly painful. You've served, you've sacrificed, and the advisors who call themselves "military-friendly" are often just there to write policies and collect a recurring percentage of everything you've built.
It doesn't have to be this way. It shouldn't be this way. And I won't do it that way.
I don't charge AUM. I don't earn commissions. I don't pitch insurance products. You pay me a flat fee for financial coaching, and that fee comes from your checking or savings account — not from your retirement assets.
Think about it this way: would you pay your doctor from your 401k? Your lawyer? Your accountant? Of course not — everyone would immediately recognize that as a terrible financial move. So why would paying your financial advisor like that ever be the right answer? It isn't. My fees come from your bank account, where you can see exactly what you're paying every single time.
This model means my fees don't go up because the market went up. It means I have no incentive to grow assets under management vs. eliminate your debt. It means my interests and your interests are actually the same.
I'm Adam Dunn — aviator, husband, father of two, financial coach, and CFP candidate based in Nashville, TN.
I didn't have a financial epiphany. There was no single turning point. What I had was 18+ years of operational aviation — an environment where shortcuts get people killed — and I eventually brought that same discipline to my own finances. Methodical. No shortcuts. Clear objectives. Consistent execution. Fly the plan, work the plan.
Over time, that discipline built something real. I reached CoastFIRE before most people even know what it means. And I did it while navigating the same Guard/Reserve commitments, family demands, and career trade-offs that my clients face.
I've also watched how the advice industry fails military families. The product pitchers, the AUM machines, the "military-friendly" advisors who lead with Whole Life every time. I built this practice to be the alternative — a place where you get advice, not products, from someone who actually speaks your language.
I coach clients nationwide via Zoom from Nashville, TN.
Most financial coaches pretend the body doesn't exist. Most personal trainers pretend money doesn't exist. But they're the same problem. Chronic stress, burnout, and declining physical health are financial risks — they affect your income, your decision-making, your career longevity, and eventually your ability to execute any plan you make.
I work at the intersection of both. As a Board-Certified Health & Wellness Coach (NBC-HWC) and NASM Certified Personal Trainer, I can integrate behavioral health, stress management, and physical performance directly into your financial coaching — because a plan you're too burned out to follow isn't actually a plan.
For pilots, aircrew, and others in high-stakes operational roles, there's also a specific financial exposure: your income and family's security may depend on continued medical certification. That's a risk worth naming and planning around — even if it's not one most advisors know to ask about.
Not generic templates. Not recycled internet advice. The kind of specific, high-stakes financial thinking you'd want from someone who's lived the same trade-offs you're navigating right now.
HOW THESE TOPICS COME TOGETHER
Every topic above is available through three fixed-price project packages — no retainer, no subscription. A Mission Brief ($197 · 1 session) is ideal for a targeted question or specific decision. A Flight Plan ($597 · 3 sessions) builds a complete financial foundation over six weeks. The Full Mission ($997 · 6 sessions) is for clients ready for a comprehensive overhaul. See full package details →
Financial coaching is educational in nature. Money Pilot does not provide licensed investment advice or tax planning. Adam is actively pursuing Series 65 and CFP® credentials.
Most financial plans are built to maximize wealth accumulation — and nothing else. But a balance sheet that keeps growing while you delay, defer, and deprive yourself isn't a success story. It's a missed life. The real goal is converting your money into experiences, security, and freedom — in the right amounts, at the right times, for the right reasons. That means spending deliberately on what matters to you, not hoarding resources for a future that may look nothing like you've imagined. I coach people who are ready to stop optimizing a number and start building a life. Those are different problems — and most advisors aren't equipped to help with the second one.
I built this practice around the financial challenges I've seen closest — Guard and Reserve officers in the squeeze, military families navigating life transitions, and high-earners who've run out of excuses for not having a plan. If that's you, you're in the right place.
No products. No complicated onboarding. Four clear steps from where you are to Mission Ready.
No AUM. No commissions. No hidden fees. You know exactly what you're paying before you book a single session.
Medical Cliff (aviation career financial contingency) — 2-session package · $397 flat fee. Discovery calls are always free.
Most financial content is either too generic to act on or written to sell you something. The Brief is neither. It's a free newsletter covering the financial decisions that actually matter for Guard and Reserve officers, military families, and high-earners — without a product pitch at the end. TSP optimization, the O-5/O-6 trade-off, flat-fee vs. AUM math, behavioral finance, and the kind of specific thinking you'd get in a coaching session — delivered to your inbox.
Not ready to book a call yet? Start here. Tell Adam what's on your radar and he'll reach out directly. No pitch, no pressure.
Got it. Adam will review before your call.
See you at the briefing.
A free 20-minute Discovery Call. No pitch, no product, no pressure. Just an honest conversation about where you are, what's in the way, and whether Money Pilot is the right tool to help you get from here to mission ready.
✈ Book Free Discovery CallFree · 20 minutes · Zoom · No commitment required